Rocket Mortgage Detroit Demo Day is an annual pitch competition that invests over $1 million into Detroit-based, early-stage companies with an ambition to scale. Our goal is to showcase, inspire, and invest in the Detroit entrepreneurial community. Demo Day is one part of a larger strategy of the Quicken Loans Community Fund to elevate Detroit as a destination for small businesses and high growth startups by deploying capital and supportive resources.

The Quicken Loans Community Fund is the philanthropic arm of the Rock Family of Companies. Their mission is to support inclusive, thriving and resilient communities by making data-driven investments in housing, employment and public life. Through its For-More-Than-Profit model, the Quicken Loans Community Fund brings together for-profit businesses and non-profit investments. The team is dedicated to investing alongside community partners to build social, racial, and financial equity throughout the Rock Family of Companies’ home cities in Detroit, Cleveland, Charlotte, and Phoenix.